Sally Beck

General Manager The Royal Lancaster



Keynote Overview:

Sally Beck is the General Manager of the Royal Lancaster London. At the helm since 2013, Sally is responsible for leading one of London’s largest independent and iconic hotels, the Royal Lancaster has 411 bedrooms, 3 restaurants and bars and some of the largest banqueting space in Europe, the hotel can cater for up to 3,000 guests.

Believing that a happy team makes happy guests and indeed happy owners, team and guest engagement is Sally’s first priority. The fact that the Royal Lancaster London has been in the top 100 in The Sunday Times Best Companies to Work for since 2016 is a testament that the team members working alongside Sally are a happy bunch. Past winner of Hotelier of the Year, Sally is also a Julian Star winner from the International Hospitality Institute and current holder of the 2023 Chris Beaumont award for outstanding contribution to the hospitality industry.

Passionate about hotels and hospitality – Sally launched the Hoteliers Charter in 2021 advocating Hotels as best in class within the hospitality industry, offering careers and not just jobs. This initiative now has over 500 hotelier’s UK wide committed to raising the profile of the hospitality Industry as a great place to work with in the UK.

Sally and her team are also passionate about giving back to the community and work tirelessly to ensure that the hotel’s commitment to social responsibility is first rate within the industry. They regularly support the homeless by sleeping on the streets of London and raising money for The West London Mission, they also help the isolated and lonely as well as working closely with The Clink Charity as well as Springboard and Hospitality Action.

Sally has a hospitality background as she was born and bred into the hospitality industry and comes from a long line of publicans and hoteliers. Prior to joining Royal Lancaster London, Sally was Director of Sales & Marketing namely working at Royal Lancaster London’s five-star sister property, The Landmark London.

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